How I built this site

Hello! I'm John, and I'd like to tell you about how I built this site, and about the incredible tools I use that have turned a labor of love into a growing business.

When I started this site, it was to share my love and passion for close-up and macro photography, and to harness all that is good about the Internet:

  • It is open 24/7/365.
  • It reaches a world-wide audience.
  • It allows me to speak with my voice, and to attract readers who share my interest and appreciate my perspective.
  • It generates income. More on that later...

But before I go on, please allow me to back up just a little...

I have been intrigued by the idea of an online business since the early days of the Web, for the reasons listed above. Along the way I dabbled with a lot of methods: multi-level marketing (MLM), affiliate marketing, search-engine optimization (SEO) tricks, etc.

I spent a lot of time and money, put up a number of ill-fated websites, put my faith in a lot of web gurus. Nothing panned out for me, but that's no surprise knowing what I know now. In retrospect I recognize those months and years of frustration as an education, a "lost in the wilderness" era that led me to my true home in the world of online business.

That home is Site Build It!, SBI! for short. My life has changed for the better since I joined the SBI! team.

What is Site Build It!?

SBI! is much, much more than site building software. SBI! is a holistic, all-encompassing approach to creating an online business. It's an all-in-one package of software, research tools, and (most importantly) years of knowledge of how the Internet ticks.

How does SBI! work?

SBI! works on a simple yet elegant set of core principles, expressed in the shorthand CTPM, which you will follow as you build your business from the ground up:

"C" is for Content: useful, specific, original information that delivers what your readers need to know.

"T" is for Traffic: building an audience for your site that attracts more and more visitors.

"P" is for Preselling: building goodwill with your readers, to make them eager to support your site.

"M" is for Monetization: putting money-earning models into place that provide the life-blood of any business.

It's an approach that makes sense, and it works for thousands of SBIers. Folks of all backgrounds and interests have found success and liberation thanks to the fantastic tools SBI! makes available. 

Once I found SBI!, I knew my years of wandering, sampling, and throwing good money after bad were over! SBI! has guided me through the process of selecting and building my online business since Day One. Their fantastic forums, articles, videos, Ebooks, and educational tools are helping me grow my business on my own terms, at my own speed, and as far as my dreams can reach

Thanks to SBI!, I have a growing business in which I write about a subject I love, interact with like-minded people across the globe, and enjoy the freedom to work at my own pace.

What's your story?

So that's my story. What about yours? Have you toyed with the idea of starting an online business? If you have, you're not alone: recent polls in the United States reveal that over 70% of households have considered starting an online business. If you're one of these folks, I have great news for you!

Perhaps you have a local, bricks-and-mortar business that wants a better web presence. If you're one of these folks, I have great news for you!

Maybe you're a stay-at-home Mom who aspires to become a Work-At-Home Mom (a WAHM, for short). If you're one of these folks, I have great news for you!

What if you're a student who wants to build a business alongside your studies? If you're one of these folks, I have great news for you!

Freshly retired, or soon-to-be-retired? You have a life's worth of know-how you can turn into a business! If you're one of these folks, I have great news for you!

The list of business that can thrive with SBI!'s help goes on and on:

Get the picture?


SBI! will work
for anyone with an interest and/or passion that they love to talk about.

SBI! is not, however, a "Get Rich Quick" scheme! On the contrary: you'll need to work hard to succeed. That's a good thing, because you know in your gut that's the only way to achieve something of lasting value. SBI!'s mascot is a smiling tortoise, and for good reason: A methodical approach, in which you use slow-and-steady techniques to confidently build your business, is a real-world proven model.

Finally....

You came to this site because you enjoy Macro Photography. That's great: I love my readers, and I try like crazy to give them a good reason to visit here. Thank-you!

Macro Photography, therefore, is where my interests and yours intersect. I would be
willing to bet that you have interests and passions that you could share with an interested, world-wide, and equally passionate audience, and that you could create your own online business out of that passion, just as I have done with the help of my readers, and with SBI!

Making your online business dream come true is not easy! You need to bring "BAM": "Brain and Motivation", and a willingness to put in the necessary work. You'll have plenty of support with the real-world tools and savvy that only SBI! can provide.

Site Build It! is the real deal. It's helped me make my online business dream become a reality. How about yours? Yours in success, 

John's signature

John C. Peterson
Monroe, WI, USA
October 2011

PS: Still not convinced? Take the Video Tour and see for yourself what SBI! can offer you!


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